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Allie Wolf

Allie Wolf is a Digital Marketing Strategist at Seafoam, where she owns the words and the spend: website copy, blogs, case studies, email, social, SEO, and paid campaigns. Eight years into her career and five at Seafoam, she works from a conviction the industry hasn’t caught up to: good SEO and good writing aren’t in tension. SEO done right is answering people’s questions better than the next result.

Allie Wolf, Digital Marketing Strategist at Seafoam
Allie WolfDigital Marketing Strategist

Latest from Allie

Cover graphic: MARKETING 2026, November

November 2026 Marketing News: Trends & Insights

Marketing news for November 2026: Meta's new AI ad terms, Google's channel controls, AI search traffic studies, Universal Cart, and the month's…

Allie Wolf

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Why Top Organic Rankings Get Zero Clicks

A #1 ranking can still mean zero clicks. Here's what sits above and around your listing on Google, and why rank trackers…

Allie Wolf

Cover graphic: MARKETING 2026, October

October 2026 Marketing News: Trends & Insights

October 2026 marketing news for operators: AI Max takeover, the FTC's Amazon ad suit, AI search reporting, ChatGPT ads, and the events…

Allie Wolf

September 2026 Marketing News: Trends & Insights

September 2026 Marketing News: Trends & Insights

September is the month the training wheels come off, except it turns out the training wheels were the steering. Google starts automatically…

Allie Wolf

August 2026 Marketing News: Trends & Insights

August 2026 Marketing News: Trends & Insights

Google Will Now Tell Everyone Your Ad Was Made by a Robot Google is rolling out AI disclosures on ads across Search,…

Allie Wolf

AI SEO Services: Win Visibility in AI Overviews, ChatGPT & Beyond

AI SEO Services: Win Visibility in AI Overviews, ChatGPT & Beyond

Key Takeaways What Are AI SEO Services in 2026? AI SEO represents a fundamental shift in how businesses approach digital marketing. It’s…

Allie Wolf

The lowercase letters "s" and "f" are cut out of a white surface, creating a shadowed 3D effect, perfect for showcasing the best brands, with a small red square at the bottom right of the "f.

The Best Brands Keep It Simple

Some brands try too hard. They overcomplicate their messaging, their design, their entire presence. But the best brands? They know simplicity wins.…

Allie Wolf

Close-up of a document titled "Brand Guidelines" with a partially visible image of a grilled steak on a white plate. The word "DUROC" appears next to the steak. This guide is essential for building a brand centered around quality meat products.

Building a Brand in the Age of Authenticity

In an era where consumers can spot inauthentic marketing from a mile away, building a brand faces a critical challenge: how to…

Allie Wolf

A person wearing a black cap and a gray t-shirt is sitting in front of a computer at a desk in a well-lit office. They are focused on the screen, preparing for Google Marketing Live 2024, and a large coffee mug is placed beside the keyboard. The background shows bookshelves and a street view through windows.

Key Insights from Google Marketing Live 2024 on AI-Driven Advertising

As the digital marketing landscape continues to evolve, the role of AI in enhancing advertising capabilities has become increasingly apparent. The recent…

Allie Wolf