St. Louis marketing agency for mid-market companies. The strategy, the tracking, and the work, done by one senior team and reported in dollars.https://www.seafoammedia.com/https://www.seafoammedia.com/thinking/news/the-seafoam-website-won-gold-at-the-2026-muse-creative-awards/https://www.seafoammedia.com/thinking/news/the-seafoam-website-won-gold-at-the-2026-muse-creative-awards/Seafoam's website won Gold at the 2026 MUSE Creative Awards for website design. Here's the decision behind it and a quick test for your own site.Thu, 12 Nov 2026 10:00:00 GMThttps://www.seafoammedia.com/thinking/lens/ai-in-crm/https://www.seafoammedia.com/thinking/lens/ai-in-crm/AI inside a CRM pays off only when the data underneath is clean and agreed on. What AI does in a CRM, what drives the cost, and how to choose a setup.Tue, 10 Nov 2026 22:50:37 GMThttps://www.seafoammedia.com/thinking/brief/november-2026-cx-news-trends-insights/https://www.seafoammedia.com/thinking/brief/november-2026-cx-news-trends-insights/CX news November 2026: Forrester's AI cost warning, the Meta and Sierra agent standard, Zoom's shared customer memory, and CX events worth a trip.Sun, 01 Nov 2026 10:00:00 GMThttps://www.seafoammedia.com/thinking/brief/november-2026-marketing-news-trends-insights/https://www.seafoammedia.com/thinking/brief/november-2026-marketing-news-trends-insights/Marketing news for November 2026: Meta's new AI ad terms, Google's channel controls, AI search traffic studies, Universal Cart, and the month's events.Sun, 01 Nov 2026 10:00:00 GMThttps://www.seafoammedia.com/thinking/brief/november-2026-revops-news-trends-insights/https://www.seafoammedia.com/thinking/brief/november-2026-revops-news-trends-insights/RevOps news for November 2026: Salesforce buys Braze, Hunter's data deals, ZoomInfo Agent Teams, HubSpot's beta rollout and Zoom's push into RevOps.Sun, 01 Nov 2026 10:00:00 GMThttps://www.seafoammedia.com/thinking/lens/everyone-has-a-camera-so-why-do-professional-photographers-still-exist/https://www.seafoammedia.com/thinking/lens/everyone-has-a-camera-so-why-do-professional-photographers-still-exist/Anyone can build a site with AI in a weekend. Photography went through the same shift. Here's what still needs a pro, and a test for your site.Mon, 26 Oct 2026 17:07:55 GMThttps://www.seafoammedia.com/thinking/news/how-seafoam-taught-mrh-business-students-to-build-a-brand-start-to-finish/https://www.seafoammedia.com/thinking/news/how-seafoam-taught-mrh-business-students-to-build-a-brand-start-to-finish/Seafoam ran its full client brand workshop for MRH High School business students in spring 2026. Here's what they built and why we keep showing up.Mon, 19 Oct 2026 20:13:34 GMThttps://www.seafoammedia.com/thinking/news/seafoam-named-a-2026-best-in-marketing-firm-by-st-louis-small-business-monthly-r/https://www.seafoammedia.com/thinking/news/seafoam-named-a-2026-best-in-marketing-firm-by-st-louis-small-business-monthly-r/Seafoam made the 2026 Best in Marketing Firm list, voted by readers of St. Louis Small Business Monthly. Here's how to use a list like this when you're hiring.Mon, 12 Oct 2026 19:56:08 GMThttps://www.seafoammedia.com/thinking/lens/why-top-organic-rankings-get-zero-clicks/https://www.seafoammedia.com/thinking/lens/why-top-organic-rankings-get-zero-clicks/A #1 ranking can still mean zero clicks. Here's what sits above and around your listing on Google, and why rank trackers can't be trusted right now.Fri, 09 Oct 2026 09:00:00 GMThttps://www.seafoammedia.com/thinking/lens/how-do-you-track-roi-on-marketing/https://www.seafoammedia.com/thinking/lens/how-do-you-track-roi-on-marketing/Track marketing ROI in dollars: compare gross profit to full cost, pick two or three measures per goal, and set a baseline before the work starts.Tue, 06 Oct 2026 09:00:00 GMThttps://www.seafoammedia.com/thinking/brief/october-2026-cx-news-trends-insights/https://www.seafoammedia.com/thinking/brief/october-2026-cx-news-trends-insights/Salesforce buys Fin, Zendesk goes specialist, and just 9% of support chats run on AI alone. Our read on October 2026 CX news and events.Thu, 01 Oct 2026 09:00:00 GMThttps://www.seafoammedia.com/thinking/brief/october-2026-marketing-news-trends-insights/https://www.seafoammedia.com/thinking/brief/october-2026-marketing-news-trends-insights/October 2026 marketing news for operators: AI Max takeover, the FTC's Amazon ad suit, AI search reporting, ChatGPT ads, and the events worth your time.Thu, 01 Oct 2026 09:00:00 GMThttps://www.seafoammedia.com/thinking/brief/october-2026-revops-news-trends-insights/https://www.seafoammedia.com/thinking/brief/october-2026-revops-news-trends-insights/October 2026 RevOps news: Salesforce and HubSpot bet on context, Clay hits $7.1B, Microsoft kills release waves. What it means for your revenue system.Thu, 01 Oct 2026 09:00:00 GMThttps://www.seafoammedia.com/thinking/lens/slow-reply-sales-close-rate/https://www.seafoammedia.com/thinking/lens/slow-reply-sales-close-rate/A 1-hour reply delay cut hiring odds 46% in a 2026 study of 11.6M exchanges. What the speed to lead research says, from first inquiry to signed contract.Tue, 22 Sep 2026 19:33:53 GMThttps://www.seafoammedia.com/thinking/brief/september-2026-cx-news-trends-insights/https://www.seafoammedia.com/thinking/brief/september-2026-cx-news-trends-insights/Complaints hit a record, Gartner found most AI service projects can't prove ROI, and the EU now requires bot disclosure. What it means for CX leaders.Tue, 01 Sep 2026 10:07:00 GMThttps://www.seafoammedia.com/thinking/brief/september-2026-revops-news-trends-insights/https://www.seafoammedia.com/thinking/brief/september-2026-revops-news-trends-insights/Salesforce crossed $1.5B in Agentforce ARR while partners say it isn't driving bookings. HubSpot, Gartner, McKinsey, ZoomInfo: what RevOps should do.Tue, 01 Sep 2026 10:07:00 GMThttps://www.seafoammedia.com/thinking/brief/september-2026-marketing-news-trends-insights/https://www.seafoammedia.com/thinking/brief/september-2026-marketing-news-trends-insights/Google and Microsoft switched on AI Max, Amazon and Meta took away controls, and the FTC got serious about ad tech. What September's news means for you.Tue, 01 Sep 2026 10:04:00 GMThttps://www.seafoammedia.com/thinking/news/seafoam-recognized-in-st-louis-future100-2026/https://www.seafoammedia.com/thinking/news/seafoam-recognized-in-st-louis-future100-2026/Seafoam earns a spot on St. Louis Future100, highlighting its impact on the future of business in the region.Wed, 12 Aug 2026 20:06:09 GMThttps://www.seafoammedia.com/thinking/worldview/youve-been-hiring-the-wrong-kind-of-agency/https://www.seafoammedia.com/thinking/worldview/youve-been-hiring-the-wrong-kind-of-agency/Agencies sell execution. Mid-market companies are missing strategy and measurement, the parts nobody sells. A market-shape problem, explained.Mon, 10 Aug 2026 19:08:11 GMThttps://www.seafoammedia.com/thinking/brief/august-2026-cx-news/https://www.seafoammedia.com/thinking/brief/august-2026-cx-news/Discover key trends and insights in August 2026 CX news, including Salesforce's acquisition of Fin and its impact on the industry.Fri, 07 Aug 2026 20:15:54 GMT